V. Use free marketing techniques to market your online home business. Some of the commonest free online marketing methods include article marketing, forum marketing, social networking, social bookmarking, word of mouth and Google’s free online marketing tools. You can easily grow your online home business with them over time.
One of the easiest methods in viral marketing is using a tell a friend script. This is a simple programming script that you can attach to the programming of your website. Generally, tell a friends script are installed in pages where a media is placed so that a person can easily send the media to any of his friends or his family members.
This strategy can potentially get your camp’s name in front of thousands of people with almost no effort on your part! But I would recommend that you provide the marketing materials for them to pass along. Nobody can do a better job of promoting your camp than you.
Viii. Are your website texts easy to read? Use texts that your visitors can easily read. Not too big and not too small. Use font colors that one can read on the computer. Remember that reading on the computer is not easy to most people.
If the article is too long, cut it in smaller portions. Who would want to bore their readers by having a novel in their blogs? I guess, no one would. Go direct to the point and put emphasis only in important points. But what if there are too many points to tackle? You can still divide them and create a new article for the other important details. Instead of having one length article, it can be made into three short, yet information-rich articles.
If you have been careful to follow the keyword advice above and chosen well, you can use PPC to build traffic while you continue building links. But links are vital to your long term marketing strategy, so don’t ignore them.
Some will say that direct mail doesn’t job, others that cold calling is too difficult and not worth it, etc. They tell you this so that you can will buy into their particular marketing program and for no other reason. Some will recommend what works for your children, which is fine, but it doesn’t mean it is useful for you. I have many friends that own their own businesses and every single one promotes differently, gets their customers diversely and some of these decision makers are in the same line of work! My point is you must find the strategy that works to suit your needs and working with a pro who actually knows precisely what they are doing is the foremost strategy of all.
So, why is this part easier? Because you now have a subject that is relevant to the customer’s need. It is a subject you know, since it is part of your business. And you have a great USP. All you have to do now is talk to your customer as you would your best friend. Just explain whatever it is they came for. No hype, no corporate jargon, just plain talk. Use the keyword phrase a few times in the content, but don’t overdo it. Remember, we are talking to people, not search engines.